Based on findings from a recent study commissioned by Expedia, this paper reveals findings on the most effective hotel imagery to convert shoppers into bookers.Read More
As hotel revenue managers, we must strive to be fit distribution athletes—understanding and optimizing the landscape, including digging deeper into the mobile, search and social models that have become part of it.Read More
So what sets a Professional apart from the riff raff that seems to strut its stuff without sense or shame in our stratosphere! Well! there is a range of hard and soft traits that help us define a Professional.Read More
Bookings will occur across screen technologies. This will be the year where guests will start and end their booking cycle on a variety of technologies. For example, they might narrow down the top three hotels to stay at in Chicago on their desktop, but actually book their reservation on a tablet or smartphone.